COLOR ME by Kevin Murphy is Ammonia-free, PPD-free, and Cruelty-free. Made with Honey, Pomegranate, Shea Butter, Grape Seed Oil, and Aloe Vera to nourish the hair while processing color.
The range of high-performance, multi-tonal shades allow for endless creativity while delivering the most natural-looking color results every time. Each COLOR ME shade has been created to respect the natural color patterns found in virgin, untreated hair, and imparts luminous, multi-dimensional color to each and every strand.
COLOR ME shades are mixed with special Cream Activators to create custom results, such as tone-on-tone and darker grey coverage, plus they also deliver up to four levels of lift.
BENEFITS
- Ammonia-Free
- PPD-Free
- Cruelty-Free
- Naturally derived ingredients moisturize, rejuvenate and impart incredible shine
INGREDIENTS
Honey contains many Vitamins and Minerals and is a natural humectant, helping the hair to retain moisture.
The enzymes present in Pomegranate assist in keeping the hair healthier and softer.
Shea Butter provides a rich source of moisture to the hair.
Rose Hip contains several nutrients including Omega 6, Omega 9 and Vitamin A, which repair damaged hair follicles and promote healthy hair growth.
The potency of Aloe Vera comes from the presence of a long chain of sugars known as polysaccharides, which are building blocks for hair.
Grape Seed Oil is a very rich source of flavonoids and polyphenols, which are potent antioxidants. It is also a good source of fatty acids and Vitamin E.
STEP 1:
Choose desired level of lift and appropriate Cream Activator Strength
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Determine CREAM.ACTIVATOR Strength Needed |
|
|
For Toning |
3.5 VOL. (1%) |
|
Toning and up to 1 Level of Lift |
10 VOL. (3%) |
|
1 Level of Lift |
20 VOL. (6%) |
|
2 Levels of Lift |
30 VOL. (9%) |
|
3-4 Levels of Lift |
40 VOL. (12%) |
NOTE: For best results when lifting hair more than 4 levels, pre-lighten hair with a COLOR.ME LIGHTENER, and then follow instructions for Color Me Shades
STEP 2:
Mix COLOR.ME Shade with CREAM.ACTIVATOR
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Mixing Ratio for Standard Color |
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|
1:1.5 |
50mL COLOR.ME Shade + 75mL CREAM ACTIVATOR |
*Use this 1:1.5 Ratio with 10, 20, 30, and 40 Volume Cream Activators
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Mixing Ratio for Toning |
|
|
1:2 |
50mL COLOR.ME Shade + 100mL 3.5 Volume CREAM ACTIVATOR |
STEP 3:
Apply to dry hair and develop for up to 35 minutes. NO HEAT IS REQUIRED.
STEP 4:
Once development time is complete, rinse color from hair.
Apply RE.STORE to wet hair and scalp. Lather and gently shampoo for 2 minutes, then rinse thoroughly.
Apply STAYING.ALIVE to finish.