Inspiring boundless hair possibilities
Latitude Beauty is here to help you achieve your best look. When you look your best, you feel your best. That confidence will inspire you to become your best self every day.
All our professional hair color products include detailed instructions to accomplish a salon-quality look with top-quality salon products every time.
We carefully source only the best salon products, with each brand created by industry leaders. The quality is second to none. By opening access to these products to people everywhere, we provide the opportunity to take your hair goals to new heights.
Explore your Latitude now.

Featured collection
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Davines NaturalTech Nourishing Shampoo
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- from $33.99
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- from $33.99
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Davines NaturalTech Nourishing Vegetarian Miracle Conditioner
- Regular price
- from $43.99
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- from $43.99
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Davines NaturalTech Replumping Shampoo
- Regular price
- from $33.99
- Sale price
- from $33.99
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Davines NaturalTech Replumping Conditioner
- Regular price
- from $33.99
- Sale price
- from $33.99
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Davines VIEW Clear Gloss
- Regular price
- $54.99
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- $54.99
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Davines Finest Pigments
- Regular price
- $59.99
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- $59.99
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Davines Mask with Vibrachrom Shades
- Regular price
- $21.99
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- $21.99
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